PR Media Consultants®
Public Interest Media Since 1968
Media Questionnaire for Public Interest
Board, Staff, and Volunteers
This questionnaire helps PR MEDIA CONSULTANTS®
tailor its media workshops specifically
to you and your group’s needs.
Complete and send to:
PR MEDIA CONSULTANTS®
P.O. Box 422
Boulder, MT 59632 USA
Ph: 406-225-4235
E-mail: Paul@PRMediaConsultants.com
1. What's your worst experience with news media?
A. Is there something you wish you would have done differently? If so, what?
B. Is there something you wish the reporter/news medium would have done differently? If so, what?
C. Are there unresolved questions from this incident? If yes, please briefly describe them here and be ready to troubleshoot them at your upcoming "How Media Really Work and How to Work the Media" workshop.
2. What's your best experience with news media?
A. What made the experience so good?
B. What "clicked" between you and the reporter/news medium?
C. Are there tips from this incident that might benefit others?
3. Have you ever received media skills training?
A. If yes, please briefly describe the "goods" and the "bads" of the training.
B. If yes or no, please detail the "inside" information about media that would most help you.
4. Have you ever been interviewed by media for stories?
A. Which media?
B. What type of stories?
C. Overall, did the media treat you and your information fairly?
5. Have you ever written a news release? If "yes:"
A. Was your news release successful? Why?
B. Was your news release unsuccessful? Why? If "no:"
i. Why not?
ii. What information would most increase your level of comfort about writing a news release?
6. Please list what you consider to be "the media."
A. Approximate how many different types of media exist.
B. Which do you consider the most important media?
7. Please list what you consider media alternatives (if any)?
A. Please approximate how many different types of alternative media exist.
B. Which or these media alternatives have you utilized?
C. Do you have any particular alternative media success or disaster stories that will benefit those attending our media workshop?
8. How does news pass from one outlet to another?
9. What would you say are the three biggest barriers or obstacles you face in getting your issues covered in the media?
A.
B.
C.
10. Please list here additional information you hope to learn at your upcoming "How Media Really Work and How to Work the Media" workshop.
A.
B.
C.
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Not to be reproduced without expressed written consent from:
PR MEDIA CONSULTANTS®
Public Interest Media Since 1968
P.O. Box 422
Boulder, MT 59632 USA
Ph: 406-225-4235
Fax: 406-225-4235